
DFREE-FINFEST
BRANDING | MARKETING
“FINfe$t”, was a
‘one-stop shop’ virtual experience that offer real-time access to various professionals equipped to provide financial solutions
and tools.
Develop and create logo/aesthetic, marketing plan and all promotional assets for dfree® Financial FreedomMovement virtual festival “FINfe$t” (Financial Festival) to empower People of Color. An event to provide real-time access to financial professionals. To support consumers amid a global pandemic and economic hardship.
“FINfe$t”, was a ‘one-stop shop’ virtual experience that offer real-time access to various professionals equipped to provide financial solutions and tools. The event drew 4000 attendees and included representatives in the following areas: insurance, banking, homeownership, investing, financial education, student loans, retirement, savings, and real estate.



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